14 Aug Is it best practice to get valued clients a gift?
Hello, this is Laura Lee Rose. I am a speaker and author. I am an expert in time and project management.
I help busy professionals and entrepreneurs create effective systems so that they can comfortably delegate to others, be more profitable and have time to enjoy life even if they don’t have time to learn new technology or train their staff. I have a knack for turning big ideas into on time and profitable projects.
At the end of the day, I transform the way you run your business into a business you love to run.
Today’s comment came from a busy business owner
From my experience in the hospitality/tourism industry, I see this pretty regularly at either the beginning or end of our high peak season. If you agree, what’s an appropriate or reasonable gift for the valued clients?
It’s good business to show your appreciation for their business. Retaining a valued clients is less expensive than acquiring a new client. Therefore, focusing on loyalty and referral programs is a good business expense.
Before considering the conventional gifts and plaques that are a one-time thing, consider what the client will value the most. Since my clients are business owners, I find creative ways to bring business their way. For example, if your client owns a restaurant, make it a point to introduce your other clients and co-workers to their restaurant. You get a 2 for 1, when you show appreciation to one set of valued clients by bringing your groups and clients to that other client’s restaurant. Or provide gift certificates from one client business to other valued clients. Or setup warm introductions between complimentary clients so that they can do bigger business together. Be an opportunity agent for your clients’ business. It will be an appreciation gift that will keeps on giving. When your clients succeed, you will succeed. When your clients make money, they can easily pay for your services.
Learn what your clients’ value the most – then find a way to go even a step above.
I know your situation is different. Why don’t we schedule an appointment, where I get to know more about your unique situation? And then I will be happy to make recommendations on what your best steps are moving forward. To schedule an appointment, book it HERE.
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